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Steve Jobs’s Legacy: Design Your Own Life – Nilofer Merchant – Harvard Business Review

By Paul | November 13, 2015

Steve Jobs’s Legacy: Design Your Own Life – Nilofer Merchant – Harvard Business Review.

Terrific article…Here is an excerpt.

“…

I’m reminded of the ad copy Steve initiated when he returned to Apple:

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify, or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do. (Apple Inc.)

The problem with being a rebel, a misfit, a troublemaker is that the masses will not be cheering you on. Rosa Parks might be a heroine today, but at the time, she lost her job. Mahatma Gandhi and Martin Luther King, Jr both had huge dissension within their own communities. It took Jobs years to come up with a turnaround strategy that showed what Apple could do. People forget the years between 1996-2001 where much of the market called him more insane, than insanely great….:

Topics: Cleveland, Ohio, Writing | No Comments »

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